Learn social media design tips for small businesses and non-profits to develop a social media brand strategy and learn how to build a consistent social media presence.

Break down how to measure the return on your brand investment—from recognition to revenue. We’ll cover why visual identity, messaging clarity, and consistency improve marketing ROI.

A brand with effective messaging is key for a non-profit to succeed. Learn how to improve donor engagement with design, and benefit from branding tips for non-profit fundraising campaigns.

In this blog, we’ll explore why a nice-looking site might be underperforming—and how to fix it. And, we’ll tell you how Northwest Brand Design can work with you to design a website that gets results.

In this blog, we’ll dive into why brand consistency is key to professionalism, connection, and conversion. Northwest Brand Design is here to collaborate with you on improving your brand consistency to make sure you look legit and foster trust among your audience.

In this blog, we’ll walk through the most common reasons your brand might not be resonating—and what to do about it. And here’s how Northwest Brand Design can help.

While the easiest way to get started, DIY branding often creates hidden costs—confusion, inconsistency, and missed growth opportunities. Let’s jump into why those initial “savings” from DIY branding might actually be costing you—and how to get unstuck.

Explore the factors driving the success of women-led businesses and the pivotal role strategic branding plays in this upward trajectory.​

The top 10 questions you should ask branding agencies to find the perfect fit, and why the answers matter.

Break down the benefits of illustrative branding, how it enhances customer connection, and practical tips on using illustration effectively. Your brand deserves illustrations that everyone will recognize.

We break down data-backed benefits, case studies, and action steps for developing a strong brand strategy. Your brand is what makes you a distinguishable, trusted presence in your industry.

With consumer attention spans shrinking and competition growing, your brand colors need to work harder—not just looking good but evoking the right emotions, standing out in a sea of sameness, and staying adaptable across platforms.

We’re breaking down five must-watch branding trends for 2025—the shifts that will help you stand out, connect more deeply with your audience, and build a brand that actually matters.

This blog is your 2025 website design checklist—a practical, no-nonsense guide to help you evaluate your site’s functionality, aesthetics, and effectiveness in the digital age.

Non-profit branding strategies, engaging visuals, and modern website design for charities can drive donations and deepen community support. Whether you need a full brand refresh or targeted design improvements, we’ll show you how strategic branding can amplify your cause and help you turn awareness into action.

Rebranding isn’t just about updating a logo—it’s about aligning your business identity with your audience, market trends, and long-term goals. Whether your brand feels inconsistent, your messaging lacks clarity, or your website isn’t converting, a strategic rebranding for small businesses can give you the competitive edge you need.

Whether you’re launching a brand from scratch or giving your existing identity a much-needed refresh, strategic branding isn’t just about looking good—it’s about creating a seamless, compelling experience that resonates with your audience and keeps them coming back.

From visual storytelling and interior ambiance to practical tips for logo and menu creation, we’ll explore how you can elevate your eatery’s presence both in-person and online. Whether you’re designing a new restaurant or considering a rebrand, these insights will help you create a dining experience customers won’t forget.

Visual branding plays a pivotal role in shaping how consumers perceive health and wellness brands. A thoughtfully designed brand identity can set a health or wellness business apart, creating emotional connections that inspire loyalty and drive growth.

Thoughtful design builds awareness, trust, and emotional connections that inspire action. A well-crafted logo, impactful color palette, and cohesive visual identity tell a story, reminding donors, volunteers, and supporters of the mission every time they engage.